Tourism Marketing for Developing Countries Battling Stereotypes and Crises in Asia, Africa and the Middle East
Başlık:
Tourism Marketing for Developing Countries Battling Stereotypes and Crises in Asia, Africa and the Middle East
Yazar:
Avraham, Eli. author.
ISBN:
9781137342157
Yazar:
Fiziksel Niteleme:
IX, 193 p. online resource.
Özet:
Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .
Yazar Ek Girişi:
Ek Kurum Yazar:
Elektronik Erişim:
http://dx.doi.org/10.1057/9781137342157