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49.

Leading from Under the Sword of Damocles A Business Leader’s Practical Guide to Using Predictive Emulation to Manage Risk and Maintain Profitability

Yazar

Abu el Ata, Nabil. author.

https://doi.org/10.1007/978-3-662-56300-7

Format:

Electronic Resources

Alıntı:

Emulation to Manage Risk and Maintain Profitability / Abu el Ata, Nabil. author.

50.

Thriving in a New World Economy Proceedings of the 2012 World Marketing Congress/Cultural Perspectives in Marketing Conference

Yazar

Plangger, Kirk. editor.

http://dx.doi.org/10.1007/978-3-319-24148-7

Format:

Electronic Resources

Alıntı:

Education -- Session 4.4: Conspicuous Consumption or Value Choices? -- Session 4.5: Consumers and Health

51.

Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference

Yazar

Sharma, Dheeraj. editor.

http://dx.doi.org/10.1007/978-3-319-11806-2

Format:

Electronic Resources

Alıntı:

-- Services Marketing: Refining Relationships -- Excellence in Marketing Education and Innovative Teaching

52.

Maritime Women: Global Leadership

Yazar

Kitada, Momoko. editor.

http://dx.doi.org/10.1007/978-3-662-45385-8

Format:

Electronic Resources

Alıntı:

Oceanography Science in Brazil? -- Wilson Thoya Baya, Education for Career-building: How Women in the Maritime

53.

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… Proceedings of the 2012 Academy of Marketing Science (AMS) Annual Conference

Yazar

Robinson, Jr., Leroy. editor.

http://dx.doi.org/10.1007/978-3-319-10912-1

Format:

Electronic Resources

Alıntı:

-- Issues in New Technology Usage -- Pedagogical Techniques and the Role of Students in Marketing Education

54.

Ideas in Marketing: Finding the New and Polishing the Old Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference

Yazar

Kubacki, Krzysztof. editor.

http://dx.doi.org/10.1007/978-3-319-10951-0

Format:

Electronic Resources

Alıntı:

Marketing Education -- The Influence of Brands -- Who Needs a Sales Manager? -- Art and Emotion -- Knowledge

55.

Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference

Yazar

Robinson, Jr., Leroy. editor.

http://dx.doi.org/10.1007/978-3-319-10963-3

Format:

Electronic Resources

Alıntı:

-- International-Multinational Marketing: Entering International Markets -- Excellence in Marketing Education and Innovative

56.

Marketing in Transition: Scarcity, Globalism, & Sustainability Proceedings of the 2009 World Marketing Congress

Yazar

Campbell, Colin L. editor.

http://dx.doi.org/10.1007/978-3-319-18687-0

Format:

Electronic Resources

Alıntı:

Subgroups -- Session 3.5: Effective Delivery Techniques in Marketing Education -- Session 3.6: International

57.

Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference

Yazar

Deeter-Schmelz, Dawn R. editor.

http://dx.doi.org/10.1007/978-3-319-11797-3

Format:

Electronic Resources

Alıntı:

-- Mary Kay Dissertation Awards -- Marketing Pedagogy: Special Session -- Marketing Education for

58.

Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing? Proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference

Yazar

Kim, Kacy K. editor.

http://dx.doi.org/10.1007/978-3-319-26647-3

Format:

Electronic Resources

Alıntı:

, and Fees -- Session 9.7 The Use and Impact of Social Media in Marketing Education -- Session 9.8

59.

Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference

Yazar

Hawes, Jon M. editor.

http://dx.doi.org/10.1007/978-3-319-17055-8

Format:

Electronic Resources

Alıntı:

-- Examination Procedures in Marketing Education -- A Study of the Effects on Buyer’s Choice between Different

60.

Marketing Challenges in a Turbulent Business Environment Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress

Yazar

Groza, Mark D. editor.

http://dx.doi.org/10.1007/978-3-319-19428-8

Format:

Electronic Resources

Alıntı:

-- Sustainability in Higher Education Institutions: Validation Process of Quantitative Instrument -- A Dyadic View

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