Understanding Chinese Firms from Multiple Perspectives

Strategies of Multinational Corporations and Social Regulations European and Asian Perspectives

The Bubble Theory Towards a Framework of Enlightened Needs and Fair Development

Family Businesses in Transition Economies Management, Succession and Internationalization

Making Global Value Chains Geographies of Market-Oriented Development in Ghana and Peru

Clusters as an instrument to bridge institutional voids in transition economies Lessons learned from Southeast Europe

Market Entry in China Case Studies on Strategy, Marketing, and Branding

Global Marketing Strategy An Executive Digest

China’s Road Ahead Problems, Questions, Perspectives

Fundamentals of Business-to-Business Marketing Mastering Business Markets

The Replication of Retail Fashion Formats into Foreign Countries A Qualitative Analysis

Development of Tourism and the Hospitality Industry in Southeast Asia