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Marketing Horizons: A 1980's Perspective Proceedings of the 1980 Academy of Marketing Science (AMS) Annual Conference

Yazar

Bellur, Venkatakrishna V. editor.

http://dx.doi.org/10.1007/978-3-319-10966-4

Format:

Electronic Resources

Alıntı:

Marketing -- Marketing Education -- Marketing Management -- Marketing Research -- Promotion -- Public Policy

Business Relationship Management and Marketing Mastering Business Markets

Yazar

Kleinaltenkamp, Michael. editor.

http://dx.doi.org/10.1007/978-3-662-43856-5

Format:

Electronic Resources

Alıntı:

fashion to be applied in both executive education as well as in practice.

Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference

Yazar

King, Robert L. editor.

http://dx.doi.org/10.1007/978-3-319-17049-7

Format:

Electronic Resources

Alıntı:

, services marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is

Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference

Yazar

Lindquist, Jay D. editor.

http://dx.doi.org/10.1007/978-3-319-16973-6

Format:

Electronic Resources

Alıntı:

marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education

Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference

Yazar

Malhotra, Naresh K. editor.

http://dx.doi.org/10.1007/978-3-319-11101-8

Format:

Electronic Resources

Alıntı:

Customer Behavior -- International Marketing -- Marketing Education -- Marketing Management

Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference

Yazar

Gitlow, Howard S. editor.

http://dx.doi.org/10.1007/978-3-319-16934-7

Format:

Electronic Resources

Alıntı:

Communications -- Marketing Education -- Marketing Management -- Marketing Research -- Non-Traditional -- Product

Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference

Yazar

Bahn, Kenneth D. editor.

http://dx.doi.org/10.1007/978-3-319-17046-6

Format:

Electronic Resources

Alıntı:

theory and practice in areas such as consumer behaviour, marketing management, marketing education, and

Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference

Yazar

Crittenden, Victoria L. editor.

http://dx.doi.org/10.1007/978-3-319-13248-8

Format:

Electronic Resources

Alıntı:

-- Marketing Education -- Marketing and the Law -- Product and Pricing Management -- Promotion Management

Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference

Yazar

Dunlap, B. J. editor.

http://dx.doi.org/10.1007/978-3-319-13254-9

Format:

Electronic Resources

Alıntı:

-- Industrial Marketing -- International Marketing -- Marketing Education/Macro Marketing -- Minority Marketing

10.

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference

Yazar

Levy, Michael. editor.

http://dx.doi.org/10.1007/978-3-319-13159-7

Format:

Electronic Resources

Alıntı:

marketing, international marketing, retailing, marketing education, among others. Founded in 1971, the

11.

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

Yazar

Malhotra, Naresh K. editor.

http://dx.doi.org/10.1007/978-3-319-16943-9

Format:

Electronic Resources

Alıntı:

theory and practice in areas such as consumer behaviour, marketing management, marketing education, and

12.

Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference

Yazar

Kothari, Vinay. editor.

http://dx.doi.org/10.1007/978-3-319-16946-0

Format:

Electronic Resources

Alıntı:

-- Health Services Marketing -- Industrial Marketing -- International Marketing -- Marketing Education

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