Yazar
Busch, Oliver. editor.
Format:
Electronic Resources
Alıntı:
Programmatic Advertising The Successful Transformation to Automated, Data-Driven Marketing in Real
Yazar
Diehl, Sandra. editor.
Format:
Electronic Resources
Alıntı:
Advertising and Marketing -- Part III: Convergence and Consumer Behavior -- Part IV: Convergence and
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Yazar
Van Looy, Amy. author.
Format:
Electronic Resources
Alıntı:
Investment -- Online Advertising and Viral Campaigns -- Social Customer Relationship Management -- Search
Yazar
Siegert, Gabriele. editor.
Format:
Electronic Resources
Alıntı:
-, content-, management-, audience- as well as advertising aspects of media brands. This handbook thus brings
Yazar
Einav, Gali. editor.
Format:
Electronic Resources
Alıntı:
, advertising, innovation and other economic and social activities. The impact of digital technologies on
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