Search Results for Media Studies.

The Social Organization: Managing Human Capital through Social Media

Yazar

Manuti, Amelia. editor.

http://dx.doi.org/10.1057/9781137585356

Format:

Electronic Resources

Alıntı:

The Social Organization: Managing Human Capital through Social Media Manuti, Amelia. editor.

Handbook of Social Media Management Value Chain and Business Models in Changing Media Markets

Yazar

Friedrichsen, Mike. editor.

http://dx.doi.org/10.1007/978-3-642-28897-5

Format:

Electronic Resources

Alıntı:

Handbook of Social Media Management Value Chain and Business Models in Changing Media Markets /

User-Generated Content and its Impact on Branding How Users and Communities Create and Manage Brands in Social Media

Yazar

Dennhardt, Severin. author.

http://dx.doi.org/10.1007/978-3-658-02350-8

Format:

Electronic Resources

Alıntı:

Brands in Social Media / Dennhardt, Severin. author.

Selected Essays on Corporate Reputation and Social Media Collection of Empirical Evidence

Yazar

Kick, Markus. author.

http://dx.doi.org/10.1007/978-3-658-08837-8

Format:

Electronic Resources

Alıntı:

Selected Essays on Corporate Reputation and Social Media Collection of Empirical Evidence / Kick

Third Party Product Reviews and Consumer Behaviour A Dichotomous Measuring via Rasch, Paired Comparison and Graphical Chain Models

Yazar

Ziniel, Wolfgang. author.

http://dx.doi.org/10.1007/978-3-8349-3633-2

Format:

Electronic Resources

Alıntı:

products of broad interest only. Apart from purely descriptive approaches, however, no systematic studies

Reassessing the Relationship between Marketing and Public Relations New Perspectives from the Philosophy of Science and History of Thought

Yazar

Dühring, Lisa. author.

https://doi.org/10.1007/978-3-658-18034-8

Format:

Electronic Resources

Alıntı:

Communication Studies. http://scigraph.springernature.com/things/product-market-codes/X28000

Open Tourism Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry

Yazar

Egger, Roman. editor.

http://dx.doi.org/10.1007/978-3-642-54089-9

Format:

Electronic Resources

Alıntı:

: Case Studies - Creation Level -- Part D: Case Studies - Provision Level -- Part E: Further Open Tourism

Digital Wine How QR Codes Facilitate New Markets for Small Wine Industries

Yazar

Brabazon, Tara. author.

http://dx.doi.org/10.1007/978-981-287-059-9

Format:

Electronic Resources

Alıntı:

: moving beyond space and time -- Part Three: Integrating wine media -- Chapter 7: QR Codes and wine media

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