Search Results for Automotive Industry.

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Market Entry in China Case Studies on Strategy, Marketing, and Branding için kapak resmi

Market Entry in China Case Studies on Strategy, Marketing, and Branding

Market Entry in China Case Studies on Strategy, Marketing, and Branding

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Prange, Christiane. editor.

http://dx.doi.org/10.1007/978-3-319-29139-0

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Electronic Resources

Alıntı:

Introduction -- Automotive Industry -- Retail Industry -- Fashion, Luxury, and Play -- Beverages

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Achieving Brand Loyalty in China through After-Sales Services With a Particular Focus on the Influences of Cultural Determinants

Achieving Brand Loyalty in China through After-Sales Services With a Particular Focus on the Influences of Cultural Determinants

Yazar

Fraß, Alexander. author.

http://dx.doi.org/10.1007/978-3-658-14367-1

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Electronic Resources

Alıntı:

• Executives and consultants in the field of the automotive industry, marketing management The Author Alexander

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