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Tussyadiah, Iis. editor.
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Information and Communication Technologies in Tourism 2015 Proceedings of the International
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Kohne, Andreas. author.
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Information Systems and Communication Service. https://scigraph.springernature.com/ontologies
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Van Looy, Amy. author.
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and external communication, viral marketing campaigns, social CRM, employer branding, e-recruiting
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Chatterjee, S. editor.
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Electronic Resources
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Proactive Tool: Reverse Innovation -- Chapter 14. Capturing the Brand Essence and Communication Commonalties
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