Urban Innovation Networks Understanding the City as a Strategic Resource için kapak resmi
Urban Innovation Networks Understanding the City as a Strategic Resource
Başlık:
Urban Innovation Networks Understanding the City as a Strategic Resource
Yazar:
Gutzmer, Alexander. author.
ISBN:
9783319246246
Edisyon:
1st ed. 2016.
Fiziksel Niteleme:
X, 123 p. 11 illus., 1 illus. in color. online resource.
İçindekiler:
Foreword -- 1 Introduction -- 2 Globalized Space Versus Refuge of Locality? Beyond the Global Cities discourse -- 3 Rethinking the City: Actor-Network Theory and the Creation of Urban Connections -- 4 Urban Intensities: Architecture, Design, Affect -- 5 Rethinking Innovation: The Urban Perspective -- 6 Five Urban Stages -- 7 Conclusion.
Özet:
This book offers fresh insights into how companies can engage with, and make use of, the modern metropolis. Based on actor-network theory and the resource-based view of the firm, it demonstrates how the contemporary city can be seen – and used – as a resource for corporate innovation. The main argument is that companies have to build what the author calls “urban innovation networks.” After a theory-based outline of such networks, the author demonstrates the extent to which different institutional players – companies such as Audi, Ikea and Siemens, but also arts institutions like the Haus der Kunst in Munich – are already working to create them. The book combines management thinking with urban theory and the sociology of networks to create a unique blend of different views of capitalism and space, offering a new perspective on both the modern metropolis and globally operating companies active within our distinctly urban culture.