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Business Relationship Management and Marketing Mastering Business Markets

Yazar

Kleinaltenkamp, Michael. editor.

http://dx.doi.org/10.1007/978-3-662-43856-5

Format:

Electronic Resources

Alıntı:

Business Relationship Management and Marketing Mastering Business Markets / Kleinaltenkamp, Michael

Fundamentals of Business-to-Business Marketing Mastering Business Markets

Yazar

Kleinaltenkamp, Michael. editor.

http://dx.doi.org/10.1007/978-3-319-12463-6

Format:

Electronic Resources

Alıntı:

Fundamentals of Business-to-Business Marketing Mastering Business Markets / Kleinaltenkamp, Michael

Digital Darwinism Branding and Business Models in Jeopardy

Yazar

Kreutzer, Ralf T. author.

http://dx.doi.org/10.1007/978-3-642-54401-9

Format:

Electronic Resources

Alıntı:

Digital Darwinism Branding and Business Models in Jeopardy / Kreutzer, Ralf T. author.

Sustainability and Human Resource Management Developing Sustainable Business Organizations

Yazar

Ehnert, Ina. editor.

http://dx.doi.org/10.1007/978-3-642-37524-8

Format:

Electronic Resources

Alıntı:

Sustainability and Human Resource Management Developing Sustainable Business Organizations / Ehnert

Strategies in E-Business Positioning and Social Networking in Online Markets

Yazar

Gil-Pechuán, Ignacio. editor.

http://dx.doi.org/10.1007/978-1-4614-8184-3

Format:

Electronic Resources

Alıntı:

Strategies in E-Business Positioning and Social Networking in Online Markets / Gil-Pechuán, Ignacio

From Coal to Biotech The Transformation of DSM with Business School Support

Yazar

Jeannet, Jean-Pierre. author.

http://dx.doi.org/10.1007/978-3-662-46299-7

Format:

Electronic Resources

Alıntı:

From Coal to Biotech The Transformation of DSM with Business School Support / Jeannet, Jean-Pierre

The Quintessence of Strategic Management What You Really Need to Know to Survive in Business

Yazar

Kotler, Philip. author.

http://dx.doi.org/10.1007/978-3-662-48490-6

Format:

Electronic Resources

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The Quintessence of Strategic Management What You Really Need to Know to Survive in Business /

Marketing Challenges in a Turbulent Business Environment Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress

Yazar

Groza, Mark D. editor.

http://dx.doi.org/10.1007/978-3-319-19428-8

Format:

Electronic Resources

Alıntı:

Marketing Challenges in a Turbulent Business Environment Proceedings of the 2014 Academy of

Digital Wine How QR Codes Facilitate New Markets for Small Wine Industries

Yazar

Brabazon, Tara. author.

http://dx.doi.org/10.1007/978-981-287-059-9

Format:

Electronic Resources

Alıntı:

Business Strategy/Leadership.

10.

Transnational Marketing and Transnational Consumers

Yazar

Sirkeci, Ibrahim. author.

http://dx.doi.org/10.1007/978-3-642-36775-5

Format:

Electronic Resources

Alıntı:

Business Strategy/Leadership.

11.

Advances in National Brand and Private Label Marketing Second International Conference, 2015

Yazar

Martínez-López, Francisco J. editor.

http://dx.doi.org/10.1007/978-3-319-20182-5

Format:

Electronic Resources

Alıntı:

Springer Proceedings in Business and Economics,

12.

Advances in National Brand and Private Label Marketing Third International Conference, 2016

Yazar

Martínez-López, Francisco J. editor.

http://dx.doi.org/10.1007/978-3-319-39946-1

Format:

Electronic Resources

Alıntı:

Springer Proceedings in Business and Economics,

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