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Hemsley-Brown, Jane. author.
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Higher Education Consumer Choice Hemsley-Brown, Jane. author.
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International Marketing of Higher Education Wu, Terry. editor.
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Bilgin, Mehmet Huseyin. editor.
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Resources and General Management deals with human capital issues, labor force education, employer branding
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Education and Socially Responsible Investment.
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-- Part III: Human Capital - Training, Education and Research.
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fashion to be applied in both executive education as well as in practice.
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King, Robert L. editor.
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, services marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is
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Bellur, Venkatakrishna V. editor.
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Marketing -- Marketing Education -- Marketing Management -- Marketing Research -- Promotion -- Public Policy
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marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education
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Malhotra, Naresh K. editor.
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Customer Behavior -- International Marketing -- Marketing Education -- Marketing Management
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Gitlow, Howard S. editor.
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Communications -- Marketing Education -- Marketing Management -- Marketing Research -- Non-Traditional -- Product
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