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Transnational Marketing and Transnational Consumers

Yazar

Sirkeci, Ibrahim. author.

http://dx.doi.org/10.1007/978-3-642-36775-5

Format:

Electronic Resources

Alıntı:

Transnational Marketing and Transnational Consumers Sirkeci, Ibrahim. author.

US Programs Affecting Food and Agricultural Marketing

Yazar

Armbruster, Walter J. editor.

http://dx.doi.org/10.1007/978-1-4614-4930-0

Format:

Electronic Resources

Alıntı:

US Programs Affecting Food and Agricultural Marketing Armbruster, Walter J. editor.

Luxury Marketing A Challenge for Theory and Practice

Yazar

Wiedmann, Klaus-Peter. editor.

http://dx.doi.org/10.1007/978-3-8349-4399-6

Format:

Electronic Resources

Alıntı:

Luxury Marketing A Challenge for Theory and Practice / Wiedmann, Klaus-Peter. editor.

Hurdle Race Marketing The Enlightenment - The Disillusionment - The Breakthrough

Yazar

Backhaus, Klaus. author.

http://dx.doi.org/10.1007/978-3-658-02444-4

Format:

Electronic Resources

Alıntı:

Hurdle Race Marketing The Enlightenment - The Disillusionment - The Breakthrough / Backhaus, Klaus

India’s Agricultural Marketing Market Reforms and Emergence of New Channels

Yazar

Ghosh, Nilabja. author.

http://dx.doi.org/10.1007/978-81-322-1572-1

Format:

Electronic Resources

Alıntı:

India’s Agricultural Marketing Market Reforms and Emergence of New Channels / Ghosh, Nilabja

Exhibit Marketing and Trade Show Intelligence Successful Boothmanship and Booth Design

Yazar

Solberg Søilen, Klaus. author.

http://dx.doi.org/10.1007/978-3-642-36793-9

Format:

Electronic Resources

Alıntı:

Exhibit Marketing and Trade Show Intelligence Successful Boothmanship and Booth Design / Solberg

The Executor of Integrated Marketing Communications Strategy: Marcom Manager’s Working Model

Yazar

Shin, Kwang-Yong. author.

http://dx.doi.org/10.1007/978-3-642-38091-4

Format:

Electronic Resources

Alıntı:

The Executor of Integrated Marketing Communications Strategy: Marcom Manager’s Working Model Shin

International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development

Yazar

Samli, A. Coskun. author.

http://dx.doi.org/10.1007/978-1-4614-5125-9

Format:

Electronic Resources

Alıntı:

International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development /

Effectiveness of Online Marketing Campaigns An Investigation into Online Multichannel and Search Engine Advertising

Yazar

Klapdor, Sebastian. author.

http://dx.doi.org/10.1007/978-3-658-01732-3

Format:

Electronic Resources

Alıntı:

Effectiveness of Online Marketing Campaigns An Investigation into Online Multichannel and Search

10.

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… Proceedings of the 2012 Academy of Marketing Science (AMS) Annual Conference

Yazar

Robinson, Jr., Leroy. editor.

http://dx.doi.org/10.1007/978-3-319-10912-1

Format:

Electronic Resources

Alıntı:

Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

11.

Retail Internationalization in Emerging Countries The Positioning of Global Retail Brands in China

Yazar

Pennemann, Karin. author.

http://dx.doi.org/10.1007/978-3-8349-4492-4

Format:

Electronic Resources

Alıntı:

Reihe Handel und Internationales Marketing / Series Retailing and International Marketing

12.

Ethics in Consumer Choice An Empirical Analysis based on the Example of Coffee

Yazar

Langen, Nina. author.

http://dx.doi.org/10.1007/978-3-658-00759-1

Format:

Electronic Resources

Alıntı:

Marketing.

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