Search Results for Marketing.

Transnational Marketing and Transnational Consumers

Yazar

Sirkeci, Ibrahim. author.

http://dx.doi.org/10.1007/978-3-642-36775-5

Format:

Electronic Resources

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Transnational Marketing and Transnational Consumers Sirkeci, Ibrahim. author.

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same… Proceedings of the 2012 Academy of Marketing Science (AMS) Annual Conference

Yazar

Robinson, Jr., Leroy. editor.

http://dx.doi.org/10.1007/978-3-319-10912-1

Format:

Electronic Resources

Alıntı:

Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Brand Growth Barriers Identify, Understand, and Overcome Them

Yazar

Krüger, Ralph. author.

http://dx.doi.org/10.1007/978-3-642-37108-0

Format:

Electronic Resources

Alıntı:

Marketing.

Innovating in a Service-Driven Economy Insights, Application, and Practice

Yazar

Cuthbertson, Richard. author.

http://dx.doi.org/10.1057/9781137409034

Format:

Electronic Resources

Alıntı:

Marketing.

Tourism and Leisure Current Issues and Perspectives of Development

Yazar

Pechlaner, Harald. editor.

http://dx.doi.org/10.1007/978-3-658-06660-4

Format:

Electronic Resources

Alıntı:

the fields of tourism and leisure, regional development, and marketing Practitioners in tourism The

Hidden Champions in CEE and Turkey Carving Out a Global Niche

Yazar

McKiernan, Peter. editor.

http://dx.doi.org/10.1007/978-3-642-40504-4

Format:

Electronic Resources

Alıntı:

Organizational Governance -- 5.Innovation Behaviour of Hidden Champions -- 6.International Marketing -- 7.In

The Hidden Rules of Successful Negotiation and Communication Getting to Yes!

Yazar

Opresnik, Marc O. author.

http://dx.doi.org/10.1007/978-3-319-06194-8

Format:

Electronic Resources

Alıntı:

author illustrates how negotiations can be made more successful. Carsten Cramer, Director of Marketing

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