Yazar
Fraß, Alexander. author.
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Electronic Resources
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Engineering Economics, Organization, Logistics, Marketing.
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Chatterjee, S. editor.
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Marketing.
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Windsperger, Josef. editor.
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chains, has become an important research topic in the field of economics, marketing, strategic management
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Nicholson, Lawrence A. author.
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and marketing. Understanding the Caribbean Enterprise provides context-specific lessons from a
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Motohashi, Kazuyuki. author.
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Wholly Owned Chinese Entity -- 9. Marketing Theory in Global Business Context -- 10. Shiseido Marketing
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Ramdorai, Aditi. author.
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Electronic Resources
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Frugal Innovation in Healthcare How Targeting Low-Income Markets Leads to Disruptive Innovation /
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Peris-Ortiz, Marta. editor.
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Electronic Resources
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Simulation games and the development of competences. Empirical evidence in marketing -- Chapter 9 Feedback
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Peris-Ortiz, Marta. editor.
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Electronic Resources
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: Marketing Strategies, Italy, Regional Development -- Quality Management in Spanish Thalassotherapy Centers
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Djajadikerta, Hadrian Geri. editor.
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, Behavioural Theories & Internal Control Mechanism -- Chapter 17: Structure of Marketing Program for Islamic
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Thilenius, Peter. editor.
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perspective, chapters relate contemporary issues within industrial and international marketing, product
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Cambron, G. Keith, author.
Abstract with links to resource http://ieeexplore.ieee.org/xpl/bkabstractplus.jsp?bkn=6542352
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Electronic Resources
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-- 10.2 Consumer Markets 211 -- 10.2.1 Product Marketing 212 -- 10.2.2 Consumer Care 214 -- 10.3
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