Strategic management of technology and innovation için kapak resmi
Strategic management of technology and innovation
Başlık:
Strategic management of technology and innovation
Yazar:
Burgelman, Robert A.
ISBN:
9780071263290
Yazar:
Burgelman, Robert A.
Edisyon:
5th ed.
Yayın Bilgisi:
Boston : McGraw-Hill Irwin, 2009.
Fiziksel Niteleme:
xiii, 1264 p. : ill. ; 27 cm.
Konu Başlığı:
Technological innovations -- Management.

New products -- Management.

High technology industries -- Management.
Yazar Ek Girişi:
Christensen, Clayton M.

Wheelwright, Steven C.

TED Üniversitesi

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