Tourism Marketing for Developing Countries Battling Stereotypes and Crises in Asia, Africa and the Middle East
tarafından
Avraham, Eli. author.
Başlık
:
Tourism Marketing for Developing Countries Battling Stereotypes and Crises in Asia, Africa and the Middle East
Yazar
:
Avraham, Eli. author.
ISBN
:
9781137342157
Yazar
:
Avraham, Eli. author.
Fiziksel Niteleme
:
IX, 193 p. online resource.
Özet
:
Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .
Konu Başlığı
:
Business.
Marketing.
Leadership.
International business enterprises.
Tourism.
Management.
International economics.
Development economics.
Business and Management.
Business Strategy/Leadership.
International Business.
Tourism Management.
Yazar Ek Girişi
:
Ketter, Eran.
Ek Kurum Yazar
:
SpringerLink (Online service)
Elektronik Erişim
:
| Materyal Türü | Barkod | Yer Numarası | Durumu/İade Tarihi |
|---|
| Electronic Book | 15773-1001 | HD28 -70 | Springer E-Book Collection |